PURPLE LEMON

Purple Lemon is a band of R&B and soul that plays with other nuances in the purest style neosoul, jazz, blues, rock and pop. Created by Pancho Brañas (drums and composer), all group members are an essential part of the project.

With their EP “Yes”, they have toured many venues throughout Spain. They have passed through some of the most mythical halls of the capital, such as Café Berlín, El Junco or Sala BarCo. Furthermore, they have participated in festivals such as Los Jardines de Pedralbes (held in Barcelona) as support acts for the Jackson “s (Michael Jackson brothers)

Actions:

  • Updating their social media and digital platforms (design and content)
  • Report of their social media activity and engagement
  • Creation of online advertising campaigns
  • Covering their concerts and album releases on social media
  • Managing their album release concert
  • Introduce them into showcases of Aperol brand and “Canal” Foundation
  • Creating new promotional content: photoshoots, logos, posters, short videos
  • Promote the new album: teasers of the new songs for Youtube , Instagram and Facebook
  • Social Media management

Results: 

  • Fanbase increasement
  • Earnings because of taking part in showcases
  • Improvement of the design and personal brand on Social Media

 

Category
Ads Campaigns, Mentoring
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