A young emerging group that needed support with the launch of their career after releasing their first EP.
When they started with Melboss, they had around 1,000 Facebook fans and wanted to continue growing their fan base throughout all of their social media websites.
- Fan contest which involved guessing the new EP title and resulted in 5 people winning a signed album.
- #ElViajeDeLasHormigas. Video blog proposal, where fans could receive a first hand experience on the growth of the EP.
- Shared content on Facebook in various pop/indie music groups.
- Special shoutouts to music blogs on Twitter in order to spread the news of TRECE’s advances.
- Webpage redesign.
- Banners with band images to promote their webpage and Newsletter.
Increase of fans on social media (Facebook and Twitter), as well as interactions (comments, retweets, etc).